The product

Cotton floss, needles, bobbins

One thing, made properly, in a lot of colours. We don't have a catalogue and we're not trying to build one.

Specification


Fibre
100% cotton
Construction
6-strand, divisible — separates into individual strands for fine work
Skein length
8 metres
Included
Embroidery needles and floss bobbins in every pack
Suits
Hand embroidery, cross stitch, friendship bracelets, string art, punch needle
Care
Hand wash cool. Colour holds through normal washing and daylight exposure.
Where it's made
Manufactured outside Norway; dispatched from the United Kingdom

Pack sizes


12 skeins

Black, white or red. A single-colour pack for outlines, lettering and blackwork.

24 skeins

The usual starting point. Enough range for most beginner patterns.

50 skeins

Our most popular pack. Wide enough that you can shade rather than substitute.

100 skeins

For people who have stopped pretending this is a phase.

Buy on Amazon

What it isn't


This is not hand-dyed artisan floss and it isn't priced like it. If you want silk, or small-batch overdyed skeins with lot numbers, buy those — they are lovely and they are a different product.

What we make is dependable cotton floss in a wide range of colours, cheap enough that a beginner can afford to waste some learning. That is a real category and we think it's underserved.

Photo: the 50-skein pack opened, shot from above on a plain surface. Your own product photo, not the Amazon render.
Photo: a single skein with two strands pulled out, macro. This proves the divisible claim.
Photo: finished piece using your floss, in a hoop, held in someone's hands.